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Mobile Product Manager (Online Marketing) – Toronto – TorStar Digital

Torstar Digital’s mission is to deliver technology and strategic leadership to its online-only properties, create winning online businesses that can leverage Torstar Corporation’s wealth of media assets and assist in online enabling of Torstar Corporation’s existing portfolio of print businesses. Torstar’s current portfolio of leading digital properties includes thestar.com, toronto.com, workopolis.com, wheels.ca, Olive Media, eye Return Marketing and a variety of regional sites.

Also please visit Torstar Digital on Facebook

Position Available: Mobile Product Manager,  Star Media Group Digital

You’re exactly who we’re looking for if:

• You are a Product Manager with a passion for building mobile web products, strong aptitude for problem solving, keen analytical sense, and proven ability to get things done.
• You also have the ability to respond quickly to changing business needs, priorities, and timelines, and a demonstrated track record of driving, managing and completing quality projects on time.

Reporting to the Vice President, Digital, Star Media Group, you will be successful if you can develop and execute a visionary and value creating mobile product strategy that leverages our company’s strong, unique brands and our industry leading competencies.
THE JOB IN A NUTSHELL:

• Own, develop and maintain the mobile product strategy and roadmap
• Ensure that products exceed competitive offerings in meeting the needs of advertisers and audiences
• Work collaboratively with partners in Editorial, Sales, Technology and Marketing to deliver best in class product and meet financial goals
• Drive product development process with key stakeholders, leveraging strategic insights from core and potential customer groups
• Own metrics/analytics and share understanding of how consumers are engaging with different mobile products and features
• Conduct constant product and competitive analysis and continually innovate to ensure that products are relevant, valuable and leaders in their categories

ABOUT YOU:

• You are on top of the emerging trends in consumer mobile technology and usage, and you have some experience in the Canadian and North American mobile space
• You are a creative and analytical problem solver with a passion for creating fun, compelling and addictive user experiences
• You function well in a fast-paced, informal environment where constant change is the norm and the bar for performance is set high
• You are excited about juggling multiple parallel projects, leading a cross-functional team and you are not afraid to get your hands dirty and do whatever is necessary to get the job done
• You have at least 3 years proven experience in consumer focused product management and have worked on some really awesome web sites or mobile applications
• You’ve spent at least 1 year focused on the mobile space and you are familiar with current mobile application design guidelines, best practices and capabilities
• You really know how to get your point across in a compelling way and you can build relationships with all levels within an organization;
• User interface design/mock up experience a must.
• Bachelors Degree in Business (MBA an asset)

STUFF THAT’S NOT ON A RESUME:

• Enthusiastic with a passion for excellence
• Mature, honest, hard working yet light hearted
• Fearless, driven yet patient
• A believer in Mobile and where it is going

Forward your resume to: careers@torstardigital.com

Senior Manager, Digital Media Research and Analytics – Toronto

Rogers Digital Media is looking for an experienced professional to lead and develop the strategic direction of digital media research and analytics initiatives focusing on sales, product and syndication support, as well as defining analytics and custom research needs.

Reporting directly to the Director, Business Development and Marketing, the Senior Manager, Digital Media Research and Analytics will work closely with the entire Digital Media line of business, including product and sales leadership, to develop and build processes for analyzing web, mobile and other digital data sources to drive core insights and suggest solutions that drive fundamental improvements to customer experience and revenue opportunities.

Key Responsibilities:

• Utilize analytics tools including Omniture, Google Analytics, and Comscore
• Implement the preparation of weekly, monthly and quarterly reports that assess Rogers Digital Media and competitors’ product performance (web and mobile)
• Support marketing in preparation of sales and marketing collateral
• Monitor the industry for key trends, initiatives, competitive dynamics, market estimates and emerging technologies
• Represent Rogers Digital Media on industry panels and working groups
• Collaborate with internal and external partners to assist with data collection and reporting, including user experience and product design
• Exhibit a high level of expertise in driving the data strategy across multiple “listening posts” (websites, surveys, testing, CRM systems, market research etc)

Typical Deliverables:

• Weekly, monthly reports and management dashboards (excel reports, clickstream analytics, etc)
• Supporting and validating sales materials
• Website behavior and customer experience analysis
• Data consolidation and validation of configuration on web and mobile
• Documentation relating to existing processes and suggestion / presentations for improving those processes

Qualifications

• A University or College degree in technology and business is required
• At least three to four years of working with standard digital analysis tools: Omniture, WebTrends, Comscore etc.
• Experience supervising staff
• Two years of experience in advanced web analytics methodologies such as experimentation and testing, competitive analysis, surveys and market research
• An understanding of the media industry, including Television, Radio and Publishing
• Three to five years of experience in using the Microsoft Office suite with very strong Excel skills
• Three to five years of business analysis experience in large size companies with multiple functions / business units preferred
• Mid-level expertise in the SEM (Search Engine Marketing) / PPC (Pay Per Click) and SEO (Search Engine Optimization) strategies
• Excellent communication skills and ability to interact with all levels of end users and technical resources
• Exposure to project management skills, business process redesign principles, tools and techniques a plus
• Superior communication skills and an ability to communicate effectively with all levels of the organization
• Ability to work in a matrix organization

Please apply at: http://www.rogers.com/careers

Sales Executive, Corporate Sponsorship – Toronto – TVO

TVO is Ontario’s public educational media organization and a trusted source of interactive educational content that informs, inspires and stimulates curiosity and thought. Our vision is to empower people to become engaged citizens of Ontario through educational media.

Top 10 reasons to join TVO’s Philanthropy and Corporate Sponsorship Team as the new

Sales Executive, Corporate Sponsorship:

10. You are so passionate about interactive, educational media that with the knowledge you’ve gained from using it yourself, your friends and family consider you the resident expert on everything from Giselle’s Big Backyard to current affairs to digital media.

9. Your high energy, positive “can-do” attitude has you excited about what tomorrow has to offer…even in March.

8. You have 3-5 years broadcast sales experience.

7. Not only do you know what digital/multiplatform media is, but you are comfortable communicating the benefits and value that visibility within the realm has to offer.

6. You are able to research, assess and develop a potential sponsorship opportunity to align a company’s mission with the brand value of TVO.

5. Your previous experience has made you a super sleuth when it comes to planning and revenue tracking skills.

4. You relish the opportunity to manage and work with a wide range of individuals in a complex work environment.

3. You thrive on and see sales presentations as your chance to professionally represent your organization and highlight mutually beneficial opportunities – and you have a successful track record from doing so.

2. You have a firm understanding of sponsorship proposal development, revenue management systems, sales promotions and pricing strategies primarily in the broadcast industry.

1. You see, and believe in, the benefit of working for an organization that informs, inspires and stimulates curiosity and thought through educational media.

If you flourish from working in a collaborative, fast paced environment and would like to embrace the opportunity to be part of a team within a vibrant educational media organization, then this is an ideal opportunity for you!

For more information on the organization, visit www.tvo.org.

This search is being conducted on behalf of TVO by crawfordconnect, a search firm specializing in finding leaders and fundraisers for Canada’s charitable sector. Qualified applicants are invited to submit their applications on-line only, in confidence, prior to March 17, 2010 at http://crawford.net-hire.com

For more information about the position, please e-mail Susan Mackle, Senior Consultant with crawfordconnect, at Susan@crawfordconnect.com or call 866 647 5149.

Inquiries only please; applications must be made online.

Application Deadline: Mar 17, 2010

Web Developer, Gesco Limited Partnership

A leading National marketer of products for the home improvement industry is seeking a full time permanent Web Developer.

The successful candidate must have 2 or more years of full time work experience and be able to demonstrate a strong portfolio of work. A web related College Diploma is preferred but not mandatory.

The Web Developer will join an innovative and close knit marketing team reporting to the Marketing and Merchandising Administration Manager and working closely with the Director of Marketing, Graphic Designer, Marketing Coordinator, and Marketing Assistant.

Responsibilities:

* Primary responsibility for various B2B and B2C websites.
* Keep content up to date and continually improve navigation and site features.
* Use database driven content to build, maintain and enhance sites using a shared content environment.
* Develop a new web based training program for company sales associates and customers.
* Build and maintain a multitude of customer web sites hosted on company’s main consumer site.
* Manage MySQL server running all company sites.
* Continually build site traffic and provide regular reports on usage stats.
* Develop interactive forms for email submission or database input using PHP and MySQL.

Technical Requirements:

* Minimum 2 years full time experience developing large B2B and B2C websites on LAMP platform (Linux, Apache, MySQL, PHP).
* In depth understanding of HTML and ability to create and edit source code.
* Excellent knowledge of Adobe Creative Suite Web Premium programs including Dreamweaver, Flash, Photoshop
* Familiarity with building and incorporating technologies such as flash, audio and video.
* Skilled with MySQL queries, views, prepared statements, stored procedures
* Experience with PHP and object oriented PHP, PDO, ASP.NET, JavaScript, JQuery.
* Experience maintaining a Linux server with Apache (mod SSL, CURL), SSH, FTP, MySQL, Exim.
* Proficiency in standard business software such as Outlook, Word, Excel, PowerPoint. Microsoft Access experience as asset.

Characteristics:

The candidate should thrive within a fast paced environment, be able to work independently, and be very effective at working with a cross-functional team. A strong intuitive sense of web design and navigation is essential.

This is your chance to show what you’ve got and apply your proven web marketing skills and creativity with one of Canada’s most innovative companies in its field.

Please submit your resume via email to kdowney@gesco.ca and include 3 website links from your portfolio.

Our team of recruiters put their full talent, energy and expertise into each search assignment. We believe every individual, project and company has a unique personality. As a candidate you can rely on our confidentiality and professional approach along with our specialized business knowledge to support your career transition.

The Opportunity:

Are you an inspired, innovative, DIGITAL guru, with the drive to champion a team, through insights, creativity and leadership?
Our client is searching to fill a DIRECTOR OF DIGITAL MARKETING role and requires a senior leader that can provide strategic leadership to a newly created Digital department.

The Details:

Reporting to the COO, you will assume responsibility for:
Developing the team; creating the individual roles and developing the key employees through these new opportunities
Creating digital programs while utilizing brand development, direct marketing, social media, mobile marketing and integrated media planning
Measuring the impact of the digital strategies by utilizing insights based on web analytics, competitive intelligence and e-mail metrics
Develop strategic programs based on those insights
Drive the bottom line and results through creation of marketing plans, planning, budgeting and execution.

The Requirements:

You will:
Have a Degree/MBA with preference for a focus in Marketing
Have owned a Brand
Have Digital marketing experience
Have Direct marketing experience
Have solid people management experience for a team of 8-12 people
Understand the testing and understanding of the data driven decisions that you don’t often see on the digital side. An emphasis on trackable, measurable, positive responses from consumers, regardless of medium.

Compensation includes a salary of 120-130K + 15% + car allow +benefits and pension

The Next Steps: